Our investment process is simple, if we can add value by securing early or major Midwestern customers, we’ll invest.

Our strategic partners in the Midwest are executives at established corporations that seek opportunities to enhance their existing business by embracing new technologies. With these partners, we will identify any and all significant pain points within the current operations of their businesses, then seek to find the appropriate technological solution.

During due-diligence, our strategic partners will undergo the startup’s entire sales process for the purpose of answering one question, “will their company commit to becoming a customer?” After investment, we continue to leverage our network to provide our portfolio companies with access to likely Midwestern customers.